By J.D Ndungu
As we celebrate 30 years of Preferred Personnel Africa (PPA), we are reminded of a simple but profound truth: We are because you are. In the spirit of ubuntu, we recognize that this milestone is not ours alone. It belongs to every client who trusted us, every team member who dedicated their talent, every partner who walked beside us, and every individual whose life we’ve touched along the way.
To each of you, we say: Thank you. Without you, there is no us.
Three Decades of Resilience and Growth
Reaching 30 years in business is no small feat. Since we were founded in 1995, we’ve navigated economic shifts, industry transformations, and global challenges and here we stand, continuing to learn to shift our perspective, but hold true to our principles:
- Integrity: Doing business the right way, even when no one is watching.
- Commitment to Excellence: Pursuing greatness in every interaction, every placement, every solution.
- Staying Engaged: Listening deeply to the needs of our people and partners.
- Being Progressive: Embracing change to lead, not follow.
What began as a simple vision of placing the right staff with the right people has flourished because we chose to hold fast to these principles, and because you chose to walk this path with us.
The Impact We’ve Had
As a people-driven business, our success has never just been about numbers— it’s been about lives changed. Whether it was placing a candidate in their dream job, helping a company build a thriving team, or simply offering guidance at a critical moment, the true measure of our legacy is the ripple effect of these interactions.
We may never fully quantify our impact, but we carry the stories with pride: the careers launched, the businesses strengthened, the communities uplifted. For every role we’ve played, we are truly grateful to still be here, supporting the next great professional or building the next great business.
The Choices That Shaped Us
Growth is never accidental. Reaching 30 years required intentional decisions – some difficult, some daring, but all rooted in our core tenets. We’ve learned from setbacks, refined our approach, and discovered that the hardest choices often lead to the right breakthroughs.
What carried us through was trust. The trust our clients place in us, the trust our team has in one another, and the trust we’ve earned by staying true to our word.
The Future We’re Building Together
As we look ahead, we’re not just reflecting on the past—we’re designing the future. With a progressive mindset, we’re building an operating model that scales our impact without sacrificing the human connection at our core.
The next 30 years will bring new challenges, but also new ways to serve, innovate, and empower. And we’re excited to embrace them with the same integrity, excellence, and engagement that brought us here.
To everyone who has been part of our journey: Thank you. Your belief in us fuels our ambition, and your stories inspire our path forward.
Here’s to the next chapter— written, as always, together.
PPA – Committed to Excellence for 30 Years and Beyond
